OPI has just announced it’s teaming up with Coca-Cola to launch a limited edition set of nail lacquers for summer 2014.
Some of The Coca-Cola Company’s best known brands will be the inspiration behind the new nail colors and include Coca-Cola, Diet Coke, Cherry Coke, Vanilla Coke, Sprite, Fanta, and Coke Zero.
OPI’s new Coca-Cola line of nail polishes will be available internationally in June 2014.
Suzi Weiss-Fischmann, OPI Co-Founder and Executive Vice President said in a statement, “These two iconic brands truly deliver happiness in a bottle – whether it’s a refreshing, invigorating sip of Coke or a set of fingers and toes perfectly polished with OPI nail lacquer.”
Added Kate Dwyer, Group Director Worldwide Licensing, The Coca-Cola Company, “We’re excited to partner with OPI, a preeminent nail polish brand with global reach and influence among our core target teen audience. Coca-Cola has a long history of collaborations with beauty and lifestyle brands to further connect with consumers and tastemakers in a way that is meaningful and relevant for them.”
The company hasn’t released full details on the collection yet, so stay tuned to News for Shoppers for updates when they’re revealed.
Information on OPI’s most recent launch, the Brazil collection for spring and summer 2014, can be found here.